Social Media Marketing

Why Social Media Management Matters?


Social media’s popularity in Southeast Asia continues to surge despite these uncertain times. And more and more brands are capitalising on various social networking sites, by doing social media management, to reach a wide-scale and diverse audience that cuts time and costs.  

Why Social Media Management Matters?

Case Study: Why Brands Do Social Media Management

Social media can help you capture larger markets and enhance brand awareness without breaking your budget, and eating much of your time.  

But managing multiple social media pages for your business can be a burdensome task.  

Keeping your audience engaged at the same time increasing your followers through content creation and regular postings is in no way an easy job. Worse, you may be doing the wrong strategies and reaching out to the wrong audiences.  

This is why brands, and even public organisations, choose to work with a digital marketing agency like us for social media management.

Why Choose IH Digital for Social Media Management? 

1. Solid Understanding of Social Media Platforms

Brands must always take note that not all social media platforms are created the same so having a firm grasp on how they work and what makes one unique from the other is a must.  

Here in IH Digital, our experts are equipped with in-depth knowledge of how different social media platforms function.  

These included a solid understanding of user demographics, appropriate marketing strategies that can be employed on Facebook, Instagram, TikTok, LinkedIn, WeChat and more. 

2. Experienced Content Team that Help You Tap into Regional Markets

Our services cover and cater to Southeast Asia, and we have offices based in at least four countries – Singapore, Malaysia, Vietnam and Thailand.  

With that, our local teams have the capacities to support regular social media content creation and community management geared towards a localised audience to help expand your brand presence.  

Recently, we supported Jeju Tourism Organization (JTO) manage its Facebook pages in regional markets – Malaysia, Thailand, Vietnam, and Indonesia to execute more localised campaigns.  

JTO Facebook Account

Official Facebook Page of JTO

Want to reach markets overseas via social media? Contact us here. 

3. Tailored Social Media Marketing Strategies

Other than our multi-language capabilities, we also help brands map out the right strategies that align with their marketing goals. This would involve audience research, page performance analysis and more. 

We support Facebook, Instagram, LinkedIn, YouTube, Facebook Messenger, WeChat, Weibo, LINE, Kakao, and Telegram. 

As part of our responsibilities for managing UE Square’s Facebook page, we launched a Valentine’s Day photo contest not only to keep its followers engaged but also as means to grow its following base.  

Case Study: Why Brands Do Social Media Management

Consistency is key in successfully delivering your brand’s image and message on various social media channels. Let our team of professionals assist you in having an efficient and well-planned social media marketing campaign  

3. Monthly Page Performance Report  

Other than strategic planning and content creation, we will provide you with a monthly report to give you an overview of your social media page performance.  

Tapping marketing agencies such as IH Digital to let you run through your social media analytics, and point out your strengths, weaknesses, opportunities and threats allows you to unlock these benefits.  

We will also provide you with suggestions on how to improve your social media performance.  

Choose IH Digital for Your Social Media Marketing Goals

With a user base of millions that are almost always active every day, social media will continue to be an essential part of digital marketing. And having the right team of experts on social media page management would effectively drive your brand’s growth.  

If you need a helping hand in social media page management, get in touch with us. 

About IH Digital  

IH Digital is an Asia-focused digital marketing agency that provides consultancy service, leading companies with strategizing and executing market readiness and market penetration plans across Singapore, Malaysia, Thailand, Vietnam, Philippines, and Indonesia. Our digital marketing solutions include Consultancy, Strategy, Content, Social Media, Media Buy, Web Development, SEM, and SEO. 

Our team consists of account managers, content and social experts, media buyers and planners, web developers, and search experts who are highly experienced in simplifying the complex process of planning and executing marketing campaigns across various channels in multiple languages. 

IH Digital is a member of Digital 38 Group