Almost everything on social media relates to video marketing. It is another marketing medium where you plan, shoot, and post videos on social media to deliver the brand’s purpose. Not only that! It also educates and entertains your customers as a lot of social media users are visual learners.
And soon, brands’ videos will be all around us conquering social media platforms, LED billboards, televisions in public places, and more. Find out why video marketing is the next big thing!
Video Marketing Perks 1: You can feature more about your product
Some people love seeing great product photos on Facebook, or Instagram page but all they have are still pictures. Users are more enticed to buy products that have video content such as how-to videos, product reviews, tutorials, or do 360 degrees feature videos!
Video Marketing Perks 2: People are more hyped with what they watch than what they read
With video marketing, you are tapping two senses: sight and hearing. Unlike reading, it is much more exciting and interactive to produce videos. Your viewers are attracted not only to the visual presentation but also to the sound it has.
Video Marketing Perks 3: Some influencers are into videos already
Another reason why you should invest in video marketing is that most influencers are using videos to promote themselves and give updates to their followers. If you plan to partner up with a lot of influencers, then you must also adapt to this trend.
Video Marketing Perks 4: You can post on different social media sites
You have a lot of choices on where to post your videos! Most social media sites are video-friendly now. They upgrade their apps to encourage the use of videos. You can feature your brand or product through a Facebook live, Instagram stories, YouTube live stream, or just a video post.
Changing the Digital Marketing Game!
IH Digital is now adapting to the video trend providing clients with great video posts such as GIFs, micro-videos, product videos, and more! Check out this video created by IH Digital!
Want to see more videos? You can visit IH Digital YouTube channel, and subscribe for more video updates!
Tap on Video Marketing Now with IH Digital!
IH Digital can help you with your digital marketing needs. A digital marketing agency that will introduce you to video marketing, and other marketing services such as social media management, content marketing, search marketing, Chinese digital marketing and more! Contact us today!