Case StudiesMobile

Online Marketing: Let your Dreams Set Sail with Kiss92!


Kiss92 is a popular radio channel in Singapore. With their motto of streaming all the great songs in one place, you won’t be surprised to know that Kiss92 is always collaborating with sponsors and giving away prizes to their loyal listeners. As part of their online marketing efforts, they are conducting giveaway contests on their Facebook page as well. Well, there is an interesting twist compared to the usual social media contests! With the help of IH Digital, a digital marketing agency, Kiss92 launch a Facebook App to conduct this special giveaway!

In collaboration with the first-ever Asian luxury cruise line, Dream Cruises, Kiss92 is organising their latest “Kiss92 is Where Dreams Set Sail” giveaway contest on their Facebook page. As part of its online marketing strategy, Kiss92 is encouraging its social media fans to check out Dream Cruises’ website and discover the three destinations they are offering. Following that, they have to upload their photos onto the Facebook App and share which of the three destinations they would like to visit and why. Here comes the twist! The results will only be announced via their radio channel and participants need to tuned to Kiss92 to see if they won. This digital marketing strategy integrates both online and offline mediums.

[metaslider id=5322]

What are you waiting for? Take part in the contest and stand to win $27,000 worth of luxury cruises and Dream Cruises Cash Vouchers!

Facebook Apps for your Online Marketing Campaign


Facebook Apps come in all shapes and sizes. You can customize it to make it stand out from the crowd. Take for instance, Panasonic Singapore’s Chinese New Year themed Facebook App. The Facebook App is designed as a game with a spinning wheel. With each spin, participants stand a chance to win instant prizes and will be qualified for the grand prize lucky draw at the end of the contest. Start exploring how you can make use of Facebook Apps to execute your creative online marketing campaigns!

Let us help you to create your ideal Facebook Apps! Our digital marketing agency had created over 900 interactive applications. With our vast experience, we will be able to make your brand stand out. Drop a message now!