In the lead up to Total Defence Day, Ministry of Education (MOE) Singapore launched social media adverts across Instagram, Facebook and Twitter to promote their Soaper 5 Campaign.

The campaign was aimed at educating students, teachers and parents on good hygiene habits to keep themselves safe during the pandemic. 

A robust social media advertising strategy enabled the campaign to achieve over 175K post engagements and over 15k Thruplays. 

MOE’s Soaper 5 IG Stories Ads 

MOE’s Soaper 5 Facebook Photo Ads 

MOE’s Soaper 5 Facebook Video Ads 

MOE’s Soaper 5 Twitter Photo and Video Ads 

Leverage on Social Media Adverts to publicize your campaign 

Organic posts on social media pages can only reach a fraction of your social media followers. If you want to achieve greater reach for your messages, boosting your posts via paid social media ads is a must. 

IH Singapore offers media buying services on a variety of social media channels – Facebook, Instagram, Twitter, LinkedIn, Tik Tok and more. 

Schedule a consultation with our media buying team to explore social media adverts for your next campaign. 

About IH Digital – Social Media Marketing Agency in Singapore

IH Singapore is an Asia-focused digital marketing agency providing Consultancy, Strategy, Content, Social Media, Media Buy, Web Development, SEM & SEO.

IH Digital is a member of Digital 38 Group.