Social media

Unless you have been living away from social media for the past month, you have most probably seen “Yes / No” stickers on your friends’ Instagram stories. Since the introduction of Instagram stories, brands have been actively trying to engage their social media audience by...

Since its introduction in the mid-2017, marketers have been raving about this latest digital marketing trend – Facebook Collection Ad. This Facebook Ad format is meticulously designed with mobile users in mind. As people are spending an increasing amount of time on their phone, their...

As the famous proverb goes, “The way to a man's heart is through his stomach”, there is no surprise that cooking videos are the recipe to effective social media marketing, especially for food and household products. With a majority of the social media audience aspiring...

To celebrate their 51 years of dedication to the perfection of Ginseng Research, Sulwhasoo Singapore has organised a pop-up store to showcase the latest additions to their Concentrated Ginseng Renewing line and other whimsical art exhibits. Sulwhasoo even conducted exclusive workshops and beauty classes that...