Media

Like private sector businesses, government agencies also require integrated marketing solutions to help them distribute their campaigns and reach their target audience. IH Digital is a company awarded with the Singapore Whole-of-Government (WOG) period contract for media-buys to help Singapore government agencies achieve their marketing...

Your website represents your business online. Other than a tool to showcase your products and services, it is an online marketing platform that displays your brand’s value and credibility. Yet, simply having a website is not enough, it must effectively function – designed to cover...

The demands for excellent customer service have been increasing. Businesses now thrive harder to avoid public complaints, bad reviews and the worst case, people from banning their services and products. People around the world can now access any information they need about anything, whether locally...

In an age where online presence is highly important, brands need to live up to the trends – creating a website, a Facebook page or an Instagram profile is not enough anymore. To achieve business success, it is necessary to maximize what these platforms can...

Digital marketing is so prevalent today as the usage of internet increases over the years. Businesses leverage digital channels such as social media, Google search, email and websites to connect with their current and potential customers. Marketing has always been about connecting with your audience...

Since its introduction in the mid-2017, marketers have been raving about this latest digital marketing trend – Facebook Collection Ad. This Facebook Ad format is meticulously designed with mobile users in mind. As people are spending an increasing amount of time on their phone, their...

What is Digital Marketing? Digital marketing is defined as the promotion of products, brands or services via one or more forms of online platforms. The term is so prevalent today as the usage of internet increases over the years. However, not everyone knows the benefits of digital marketing...

Many brands have taken their businesses online. By doing so, it requires comprehensive online marketing strategies that will extrapolate your reach to a larger number of potential clients. But, what brings the best ROI? Here are 4 online marketing strategies you need to consider to start growing your business and...

From customer support and purchasing to product announcements and advertisements, brands are taking their businesses online. But does this mean for you? What is "online marketing" and how does it benefit you and your business? As a brand, maybe you're wondering, "what can I do to...