About IH Digital

Who is IH Digital?

IH Digital is an Asia-focused digital marketing agency that simplifies the complex task of planning and executing marketing campaigns across channels and languages. Founded in 2006, IH Digital has offices in Singapore, Malaysia, Thailand, Vietnam, Philippines, Hong Kong, Taiwan and China.

The Account Management Team has in-depth knowledge and understanding of the markets in Asia. We are well-versed in techniques for market development and market penetration in Asia which allows us to develop winning strategies for our clients. Working with our Content and Social Experts, we bring a diverse set of languages and skills that enable us to offer a comprehensive range of social content and leverage on the power of social media platforms.

Our Media & Analytics Team are experienced and certified media buyers and planners in various digital and traditional platforms, buying direct media on global advertising platforms like Facebook Manager, Google Ads, WeChat Ads and TikTok. We also do in-market media buys into Grab, LINE, Naver, SGAG, The Smart Local, Mothership, OHBULAN, MGAG and out-of-home (OOH) advertising services.

The Web Development & Search Team has advanced Search Engine Optimization (SEO) and Content Management System (CMS) skills and knowledge to build, maintain, and grow websites. Our in-house tech team has integrated complex APIs with global platforms and WhatsApp, Telegram, Weibo, LinkedIn, and Shopify.

We are proud to be rated highly on effectiveness, efficiency, and transparency.

IH Digital is a member of the Digital 38 Group.

Our Culture

Integrity

We are honest, ethical and fair in all our business dealings. We honour our commitments and take personal responsibility for our actions. We will treat everyone fairly.

Passion

Passion and Heart are cornerstones of our organisation and the key to driving our success. We can accomplish extraordinary results with enthusiasm and passion.

Teamwork

We recognise that our strength and our competitive advantage is and always will be people. We will continually learn, and share ideas and knowledge.

Customer Focus

We want our customers to become “raving fans”. Customers drive our next actions. Fan engagement propels us to see innovative ways of doing things and to greater excellence.

Our Management

George Foo, Co-founder and COO

George Foo is the Chief Operating Officer of IH Digital – a leading digital marketing agency with offices across Asia. With a vision that digital marketing is highly fragmented in South East Asia and marketers will need an integrated partner to achieve their business goals.

With a degree in Finance and Marketing from the University of Oregon, he first made his mark in the media sales business when he joined StarHub, a leading cable TV operator in Singapore. Recognizing the potential of the Internet in 2000, he joined internet companies, like 24/7 Media Asia and Lycos Asia.

In 2002, he co-founded – Interactive Hub and led the media sales representation company to many successes through a partnership with top digital service providers like Facebook, Microsoft, ESPN and Weibo. In 2018, he co-founded Digital 38 that developed technologies like Asia Travel Club, Travel141 and Asia Property 365.

George is truly a man of grit, critical thinking, and pragmatism. In his leisure time, he enjoys traveling and spending time with his two daughters.

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