IHDigital

Digital marketing is a must for any business. No matter the industry or scale of a business, digital marketing is integral to any brands' success. As more and more customers are online, the right digital marketing strategy paves the way for any business to reach them—on a...

Global e-commerce is growing at breakneck speed. According to a report, global e-commerce sales are expected to hit $4.5 trillion by 2021. With that, is your business riding the social media e-commerce wave? If building your own e-commerce website is not in your immediate digital marketing strategy,...

Instagram has become an integral part of any social media marketing strategy or campaign. The image-driven platform, which is often dubbed as the go-to place for brands to create their visual identity, has recently launched a new platform called Instagram TV or IGTV. IGTV, which is...

There are many myths about e-commerce that have surfaced with the ever-increasing popularity of transactions over the internet. With that, let us break down the 5 common myths and discover what goes behind these unproven beliefs. Myth #1: It will all go well after you’ve established...

The demand for online purchasing has been burgeoning, and users from Southeast Asia are a substantial part of this massive movement. This is not surprising since 50% percent of the Southeast Asian population is online (Source: wearesocial). In 2017, internet economy revenues in Southeast Asia...

Worldwide sales in e-commerce have been taking off. In 2014, sales went up to US$1.3 trillion and currently, it is anticipated to reach US$4.5 trillion in 2021 (Source: shopify). If you are thinking that B2B is too complex for E-commerce, then you would be mistaken....

The internet has opened up opportunities and created new paradigms for how business has to operate to remain competitive. One of the new possibilities made possible by the internet is e-commerce. What is E-commerce? E-commerce, short for "electronic commerce", refers to buying and selling of products and...

We’ve shared with you the to-do list on how to create a functional website for your business. Now let’s discuss another website predicament that most digital marketers have for their online marketing efforts – most of them ask, “Is a one-page website already good enough...

Your website represents your business online. Other than a tool to showcase your products and services, it is an online marketing platform that displays your brand’s value and credibility. Yet, simply having a website is not enough, it must effectively function – designed to cover...

Another year with the ever-changing nature of SEO, new ranking factors and SEO trends are brought to light with the search engines’ new improvements. Stay on top of the game! Here are the top SEO trends of 2018 to get you geared up in your...