Digital Marketing Agency Singapore

Digital marketing is a must for any business. No matter the industry or scale of a business, digital marketing is integral to any brands' success. As more and more customers are online, the right digital marketing strategy paves the way for any business to reach them—on a...

There are many myths about e-commerce that have surfaced with the ever-increasing popularity of transactions over the internet. With that, let us break down the 5 common myths and discover what goes behind these unproven beliefs. Myth #1: It will all go well after you’ve established...

The demand for online purchasing has been burgeoning, and users from Southeast Asia are a substantial part of this massive movement. This is not surprising since 50% percent of the Southeast Asian population is online (Source: wearesocial). In 2017, internet economy revenues in Southeast Asia...

Worldwide sales in e-commerce have been taking off. In 2014, sales went up to US$1.3 trillion and currently, it is anticipated to reach US$4.5 trillion in 2021 (Source: shopify). If you are thinking that B2B is too complex for E-commerce, then you would be mistaken....

Planning is important in any project. Creating your website without proper planning could lead to a waste of time, efforts and money; this is why having a Website Brief is necessary. This document contains the vital parts that you will incorporate to your website. In...

The internet has opened up opportunities and created new paradigms for how business has to operate to remain competitive. One of the new possibilities made possible by the internet is e-commerce. What is E-commerce? E-commerce, short for "electronic commerce", refers to buying and selling of products and...

We’ve shared with you the to-do list on how to create a functional website for your business. Now let’s discuss another website predicament that most digital marketers have for their online marketing efforts – most of them ask, “Is a one-page website already good enough...

Your website represents your business online. Other than a tool to showcase your products and services, it is an online marketing platform that displays your brand’s value and credibility. Yet, simply having a website is not enough, it must effectively function – designed to cover...

Search Engine Optimization (SEO) can be overwhelming because of the complexity that comes with it. To treat this digital marketing dilemma, we have to be knowledgeable and find important information about SEO so we can earn its great benefits. SEO, in simple words, means enhancing your...

Although some marketers might use the terms Search Engine Marketing (SEM) and Search Engine Optimization (SEO) interchangeably, they do not mean the same thing. But what exactly is the core difference between SEM and SEO? What is the difference between SEM and SEO? SEM and SEO work...